Mascot Design
Mascot design is a powerful way to give brands, businesses, and projects a memorable and relatable identity. A well-crafted mascot goes beyond being just a drawing—it becomes the face of a story, a character that connects with audiences on an emotional level.
In my work, I combine illustration, storytelling, and design to create mascots that are versatile, engaging, and tailored to each client’s vision. From travel mascots that inspire adventure to playful characters for educational or commercial purposes, every design is built to communicate personality, values, and brand identity.
Whether hand-drawn or digitally illustrated, these mascots are developed through a creative process that ensures they can adapt to different contexts—logos, social media, packaging, or campaigns—while always remaining unique and recognizable.
Bring your brand to life with a mascot that people will remember.
CIVI Character
Mascot Design – CIVI the Frog
This project involved the creation of CIVI the Frog, a cheerful and adventurous mascot designed for a travel agency. CIVI is a globe-trotting character who embodies curiosity, discovery, and the joy of exploring new cultures.
Through a series of illustrations, CIVI is shown in different scenarios—graduating, dining, traveling, studying, sightseeing, and enjoying local traditions—highlighting her versatility as a character and her connection to the travel experience.
By blending playful illustration with clear storytelling, this mascot design gives the agency a friendly and memorable identity, engaging travelers of all ages and inviting them to embark on journeys with the same enthusiasm and wonder as CIVI.
